https://aaronandchris.com Mcgurk x lapham Fri, 11 Apr 2025 17:11:19 +0000 https://aaronandchris.com en https://aaronandchris.com/Index Mon, 25 Apr 2022 18:40:35 +0000 Mcgurk x lapham https://aaronandchris.com/Index https://aaronandchris.com/About-Footer Mon, 25 Apr 2022 18:40:35 +0000 Mcgurk x lapham https://aaronandchris.com/About-Footer About LinkedIn LinkedIn Hello.Take a seat. Put your feet up. No, higher. Like you’re about to be painted. You’ve probably read a lot of these ‘About’ sections by now.You know the drill: “passionate storytellers”, “pioneering synergy”, “disrupting the disruptors”.Adorable. Here’s ours: make the thing, make it good, don’t cry in front of the client (twice is fine). Anyway, that’s enough. Go outside. Touch a leaf. Stare at a duck until it looks away first.And if you want to talk, ping us before we get distracted and start writing a Netflix series. Agencies DDB UK &gt; adam&amp;eveDDB &gt; Wieden + Kennedy London &gt; WCRS &gt; Grey London https://aaronandchris.com/Stella-Artois Fri, 11 Apr 2025 17:11:19 +0000 Mcgurk x lapham https://aaronandchris.com/Stella-Artois Stella Artois 'Claustrobars' Out Of Home Role: CD’s + Creative You know those nights when you go into a packed bar and you think to yourself “god, i hate packed bars but i really want a pint of Stella becuase i love it, so i’ll sacrifice my personal space just to have one”? Well, we made some posters about it. Cannes ‘25: 2 x Gold, 2 x Bronze, 10 Shortlist D&amp;AD ‘25: 1 x Graphite Pencil, 1 x Wood PencilLondon International ‘25: 1 x BronzeClio’s ‘26: 3 x Gold, 1 x SilverOne Show ‘26: 1 x Gold, 2 x Silver, 2 x Bronze, 1 xMeritCreative Circle ‘26: 5 x Gold <img width="1890" height="945" width_o="1890" height_o="945" data-src="https://freight.cargo.site/t/original/i/855a171e664af55e1970c6c96e4516432770ad07f45b528d8c8524dcc40c3ba9/Stella-NYC-OOH-48-sheet-10_percent-PULLED-OUT.jpg" data-mid="229684378" border="0" src="https://freight.cargo.site/w/1000/i/855a171e664af55e1970c6c96e4516432770ad07f45b528d8c8524dcc40c3ba9/Stella-NYC-OOH-48-sheet-10_percent-PULLED-OUT.jpg" /> <img width="1890" height="945" width_o="1890" height_o="945" data-src="https://freight.cargo.site/t/original/i/ba59e30d319da09f34e8bd666940401926ee2d4f73e2cff21ed0dd81fc6a4824/Stella-NYC-OOH-48-sheet-10_percent-PULLED-OUT2.jpg" data-mid="229684379" border="0" src="https://freight.cargo.site/w/1000/i/ba59e30d319da09f34e8bd666940401926ee2d4f73e2cff21ed0dd81fc6a4824/Stella-NYC-OOH-48-sheet-10_percent-PULLED-OUT2.jpg" /><img width="1890" height="945" width_o="1890" height_o="945" data-src="https://freight.cargo.site/t/original/i/959a4ea3954645d377cfe99fa6f9fc55d1f7845dac541c451baa6e579b0c636e/Stella-NYC-OOH-48-sheet-10_percent-PULLED-OUT3.jpg" data-mid="229684380" border="0" src="https://freight.cargo.site/w/1000/i/959a4ea3954645d377cfe99fa6f9fc55d1f7845dac541c451baa6e579b0c636e/Stella-NYC-OOH-48-sheet-10_percent-PULLED-OUT3.jpg" /><img width="1890" height="945" width_o="1890" height_o="945" data-src="https://freight.cargo.site/t/original/i/7e196aded7b3dfc41fcb4851fcb8fddee2810055a15e0e04492c98a6a02a1d86/Stella-NYC-OOH-48-sheet-10_percent-PULLED-OUT4.jpg" data-mid="229684381" border="0" src="https://freight.cargo.site/w/1000/i/7e196aded7b3dfc41fcb4851fcb8fddee2810055a15e0e04492c98a6a02a1d86/Stella-NYC-OOH-48-sheet-10_percent-PULLED-OUT4.jpg" /><img width="2362" height="1577" width_o="2362" height_o="1577" data-src="https://freight.cargo.site/t/original/i/61a515d1ac4742084b52f905c0fe19b5153ad95096199dd6fdc8a72131ebbe39/MM_Billboard_BB-LDN-12-copy.jpg" data-mid="229684428" border="0" src="https://freight.cargo.site/w/1000/i/61a515d1ac4742084b52f905c0fe19b5153ad95096199dd6fdc8a72131ebbe39/MM_Billboard_BB-LDN-12-copy.jpg" /><img width="1380" height="2067" width_o="1380" height_o="2067" data-src="https://freight.cargo.site/t/original/i/16b40642f2715de50ea26c19be1ac2df7f3271524992ec3ddb1d407fe38815d9/MM_Billboard_BB-LDN-06-copy.jpg" data-mid="229684429" border="0" src="https://freight.cargo.site/w/1000/i/16b40642f2715de50ea26c19be1ac2df7f3271524992ec3ddb1d407fe38815d9/MM_Billboard_BB-LDN-06-copy.jpg" /> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'G-T1C0EMGXRS'); https://aaronandchris.com/Honda Mon, 25 Apr 2022 18:40:37 +0000 Mcgurk x lapham https://aaronandchris.com/Honda Honda ‘Hands’ Long Format + Idents Role: Creative Team A 2 minute brand film that highlights Honda's innovations over its 65 year history. To date it’s had over 100 Million views. And at least one of them is from Alec Baldwin. TED ‘Ads Worth Sharing’ (AWS) 2014 One Show: Automobile Ad Of The Year x 2 Gold x 1 Silver Shots Awards: Ad Of The Year Cannes: 2 Silver x 1 Bronze D&amp;AD: 2 Wooden Pencils British Arrows: 3 Gold x 3 Silver Creative Circle: 2 Gold x 1 Silver Eurobest: 1 Gold Epica: 1 Gold x 2 Silver Kinsale: 1 Gold Hollywood Post Alliance: 1 Gold Music &amp; Sound Awards: 2 Gold New York Festivals: 1 Silver ADC: 1 Silver ANDY Awards: 1 Silver x 1 Bronze Lovie Awards: Peoples Choice Award x 1 Silver London International: 1 Silver The A-List Hollywood Awards: 1 Bronze window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'G-T1C0EMGXRS'); https://aaronandchris.com/Pringles-Multigrain Sun, 19 Feb 2023 16:42:59 +0000 Mcgurk x lapham https://aaronandchris.com/Pringles-Multigrain Pringles Multigrain&nbsp; 'Same, yet wonderfully different' TV + Out Of Home Role: Group CD’s + Creative + Design Pringles Multigrain are just like regular Pringles, except they’re not. So the best way to demonstrate this is via a musical Hamster. And if you want to listen to his debut album, then fill ya boots, or ears,&nbsp;here: synthhamster.bandcamp.com&nbsp; One Show ‘23: Merit Campaign Magazine: Top 15 TVCs 2023 <img width="3937" height="1910" width_o="3937" height_o="1910" data-src="https://freight.cargo.site/t/original/i/b84f3e02f3e40e47f00542352bc7439c000645d7bfa6e180884e5f44bf9d2eed/Concrete-Wall-Poster-Mockup-copy-2.png" data-mid="199841076" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/b84f3e02f3e40e47f00542352bc7439c000645d7bfa6e180884e5f44bf9d2eed/Concrete-Wall-Poster-Mockup-copy-2.png" /> The worlds smallest tease campaign. 3 inch high fly posters. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/3cb9ed2f2514e6d70358db9aff0962843068c10bbfcfd1666b22f54e97f372e6/Close-up-new-monday.jpg" data-mid="168959140" border="0" src="https://freight.cargo.site/w/1000/i/3cb9ed2f2514e6d70358db9aff0962843068c10bbfcfd1666b22f54e97f372e6/Close-up-new-monday.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/330ca0359f26fc0410d8935fb0bca94fcc5810f9e832b0b74d351dc4deb41686/Wide-shot-new1.jpg" data-mid="168959145" border="0" src="https://freight.cargo.site/w/1000/i/330ca0359f26fc0410d8935fb0bca94fcc5810f9e832b0b74d351dc4deb41686/Wide-shot-new1.jpg" /> You’re not a great music artist unless you’ve released an album on Bandcamp and 12” Vinyl. <img width="2626" height="1460" width_o="2626" height_o="1460" data-src="https://freight.cargo.site/t/original/i/7130a22a77318921d99e49ca70c121bc3ad4651d98c429ffedf1657ac1bbe3d6/Bandcamp.jpg" data-mid="169831808" border="0" src="https://freight.cargo.site/w/1000/i/7130a22a77318921d99e49ca70c121bc3ad4651d98c429ffedf1657ac1bbe3d6/Bandcamp.jpg" /> <img width="5000" height="4000" width_o="5000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/998b8bb5814246682743717cd7d617a734054fb548ca6c1e01cce9434cab2a2b/Vinyl-Record-Mockup-NEW.jpg" data-mid="169893407" border="0" src="https://freight.cargo.site/w/1000/i/998b8bb5814246682743717cd7d617a734054fb548ca6c1e01cce9434cab2a2b/Vinyl-Record-Mockup-NEW.jpg" /> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'G-T1C0EMGXRS'); https://aaronandchris.com/Pringles-Multigran Sun, 06 Nov 2022 13:34:36 +0000 Mcgurk x lapham https://aaronandchris.com/Pringles-Multigran Pringles 'Multigran’ Social + Film + OOH Role: Group CD / Creative How do you get people talking about new Multigrain Pringles with a 50k budget?&nbsp; 1. Pretend you can’t spell. 2. Watch as people fall over themselves to get on social media and point out your ‘mistake’. 3. Release a response film and follow up OOH campaign doubling down on it. Alot of people thought this was a genuine f**k up. It wasn’t. We promise, on our grans lives. As someone way smarter than us said: “You’ve created a social campaign masquerading as a poster”. One Show ‘23: Merit Caples ‘23: 1 x Silver, 1 x Bronze Creative Circle ‘23: 1 x Gold, 1 x Silver Ciclope ‘23: 1 x Silver <img width="3937" height="2295" width_o="3937" height_o="2295" data-src="https://freight.cargo.site/t/original/i/ba56ae685d6fd5e5908ce495a36625e9306b62fe10b23148bce9eacf1364b3f0/Phase-1--Typo--OOH.jpg" data-mid="158620139" border="0" src="https://freight.cargo.site/w/1000/i/ba56ae685d6fd5e5908ce495a36625e9306b62fe10b23148bce9eacf1364b3f0/Phase-1--Typo--OOH.jpg" /> The ‘mistake’ The ‘response’ film <img width="2880" height="1620" width_o="2880" height_o="1620" data-src="https://freight.cargo.site/t/original/i/8a4d4b9aac6b2ffcc9532d157d16be2ae687047b6f7054787437abe5906301b2/OOH-1-in-sit.jpg" data-mid="158625032" border="0" src="https://freight.cargo.site/w/1000/i/8a4d4b9aac6b2ffcc9532d157d16be2ae687047b6f7054787437abe5906301b2/OOH-1-in-sit.jpg" />Phase 2 OOH&nbsp; <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/2fd874a6391eaa99446b7bd5b6d6266f24f01316d1ab252e774d1394cfc469c9/OOH-2-in-sit.jpg" data-mid="158625042" border="0" src="https://freight.cargo.site/w/1000/i/2fd874a6391eaa99446b7bd5b6d6266f24f01316d1ab252e774d1394cfc469c9/OOH-2-in-sit.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/47cfeae3f6232acc09f0a20fa3310954d51a29bbea4877de8032f4b8abc7ed04/OOH-3-in-sit.jpg" data-mid="158625047" border="0" src="https://freight.cargo.site/w/1000/i/47cfeae3f6232acc09f0a20fa3310954d51a29bbea4877de8032f4b8abc7ed04/OOH-3-in-sit.jpg" /> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'G-T1C0EMGXRS'); https://aaronandchris.com/Pringles-NPC Sat, 18 Jun 2022 12:06:46 +0000 Mcgurk x lapham https://aaronandchris.com/Pringles-NPC Pringles ‘NPC’ Social + Digital Role: Global CD’s + Creative&nbsp; Automated trains and self service check outs are just two of the jobs computers have stolen from us humans. So now it’s time to fight back. Introducing the first ever paid job (that’s right IKEA, the FIRST) in a video game, as a Pringles vending machine filling NPC. Suck on that, computers. One Show ‘23: 2 Gold x 1 Silver Caples ‘23: 2 Gold x 1 Silver Cannes Lions ‘23: 1 Silver Creative Circle ‘23: 4 x Gold, 1 x Silver, 4 x Bronze Case Study ‘Jill in First Class’ ‘My Love’ ‘Karen the Driver’ ‘Steve the Commuter’ ‘I am not a man’ ‘Darren’ window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'G-T1C0EMGXRS'); https://aaronandchris.com/Pringles-Sonic-Chip Fri, 06 May 2022 16:52:44 +0000 Mcgurk x lapham https://aaronandchris.com/Pringles-Sonic-Chip Pringles ‘Sonic Chip’ Social Role: Global CD’s To leverage Pringles association with gaming we celebrated the 40th birthday of the ZX Spectrum by releasing a one-off can of 8Bit Pringles that only the most geeky of gamers could get hold of. Gotta love those geeks. *Warning: the sound on this is very annoying. Cannes ‘22: Silver Campaign Big ‘22: Gold One Show ‘23: Merit Creative Circle ‘23: 1 Bronze Social FilmSocial Case Study window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'G-T1C0EMGXRS'); https://aaronandchris.com/Honda-1 Tue, 03 May 2022 16:52:47 +0000 Mcgurk x lapham https://aaronandchris.com/Honda-1 Honda 'Hot + Cold' Film + Print Role: CreativeAn online film and print campaign which highlights one of the many unique ways that Honda test their Civic’s reliability. Directed by Johnny Hardstaff. That’s all, nothing left to say about this. <img width="2339" height="1654" width_o="2339" height_o="1654" data-src="https://freight.cargo.site/t/original/i/4a467d1e1b18969d5c2618a1eda5ff52f58d6ce2243101956069f0b7b3aeaa01/Long-version-hanging-copy.jpg" data-mid="141550550" border="0" src="https://freight.cargo.site/w/1000/i/4a467d1e1b18969d5c2618a1eda5ff52f58d6ce2243101956069f0b7b3aeaa01/Long-version-hanging-copy.jpg" /> <img width="2339" height="1654" width_o="2339" height_o="1654" data-src="https://freight.cargo.site/t/original/i/e3f4a223644e07906026012393b2aa62a84ec7f5c4151be67e6224e5efe52951/ads-side-by-side-copy.png" data-mid="141549104" border="0" src="https://freight.cargo.site/w/1000/i/e3f4a223644e07906026012393b2aa62a84ec7f5c4151be67e6224e5efe52951/ads-side-by-side-copy.png" /> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'G-T1C0EMGXRS'); https://aaronandchris.com/Ai-P-s-Q-s Tue, 16 Jul 2024 14:41:10 +0000 Mcgurk x lapham https://aaronandchris.com/Ai-P-s-Q-s 'Ai P’s &amp; Q’s' Film + Out Of Home Role: Creative + Design + Direction ‘Ai P’s &amp; Q’s’ A film made by Ai to teach humans a lesson in manners. Ai Is growing more powerful by the day. In 20 years it’s estimated that it will be 1 Billion times more intelligent than any human that ever lived. No one knows where it will end, how it will end or if it will all end. Will it be our new best friend? Or will we all end up as its biological slaves? Either way, this film offers some advice to make sure it’s not the latter.Berlin Indie Film Festival ‘24: Winner, Best Ai Generated Film.RED Movie Awards ‘24: Winner. Best A.i Film New York International Film Awards (NYIFA) ‘24: Finalist, Best Ai Generated Film.Ai International Film Festival ‘24: Winner. Best Editing. / Winner. Most Surprising Film.Neu Wave Ai Film Festival ‘24: Official Selection. Tokyo Film and Screenplay Awards ‘25: Honorable Mention.Ice Movie Awards ‘25: Official Selection. <img width="3968" height="2806" width_o="3968" height_o="2806" data-src="https://freight.cargo.site/t/original/i/9f1f03ea4263f3b17dea31fae0b5cf6c103a035344e6c5b7fb18234a5cea517c/A1_Land-Layouts-FINAL4-with-laurels-copy.jpg" data-mid="224048112" border="0" src="https://freight.cargo.site/w/1000/i/9f1f03ea4263f3b17dea31fae0b5cf6c103a035344e6c5b7fb18234a5cea517c/A1_Land-Layouts-FINAL4-with-laurels-copy.jpg" /> <img width="3969" height="2806" width_o="3969" height_o="2806" data-src="https://freight.cargo.site/t/original/i/292c240bfc8e05f8f0612b96865d258095752dc8d8970e4b488dd808e70a7b36/A1_Land-Layouts-FINAL2.jpg" data-mid="214739155" border="0" src="https://freight.cargo.site/w/1000/i/292c240bfc8e05f8f0612b96865d258095752dc8d8970e4b488dd808e70a7b36/A1_Land-Layouts-FINAL2.jpg" /> <img width="3969" height="2806" width_o="3969" height_o="2806" data-src="https://freight.cargo.site/t/original/i/9a2ec0bf81d1ea44c0fcd8f3974431f93a42f02946046eaa06990f16cd511449/A1_Land-Layouts-FINAL3.jpg" data-mid="214739149" border="0" src="https://freight.cargo.site/w/1000/i/9a2ec0bf81d1ea44c0fcd8f3974431f93a42f02946046eaa06990f16cd511449/A1_Land-Layouts-FINAL3.jpg" /> <img width="3968" height="2806" width_o="3968" height_o="2806" data-src="https://freight.cargo.site/t/original/i/41964c3e495cd2f8c64b2c48de87d59273c0bee5de2f62d3a26ce32b0f2bb175/in-situ-new2.jpg" data-mid="215084836" border="0" src="https://freight.cargo.site/w/1000/i/41964c3e495cd2f8c64b2c48de87d59273c0bee5de2f62d3a26ce32b0f2bb175/in-situ-new2.jpg" /> <img width="3968" height="2806" width_o="3968" height_o="2806" data-src="https://freight.cargo.site/t/original/i/d8e23e30e18a8bfcabfbeed6dbbe7113d04db9b7348f6fe1d4c02daa4ac06ae5/in-situ-new.jpg" data-mid="215084837" border="0" src="https://freight.cargo.site/w/1000/i/d8e23e30e18a8bfcabfbeed6dbbe7113d04db9b7348f6fe1d4c02daa4ac06ae5/in-situ-new.jpg" /> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'G-T1C0EMGXRS');